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Ginsberg is God


Launched in 2014 by Bella Freud Perfumes, Ginsberg is God is one of three scents named after the slogans on designer Bella Freud’s signature sweaters: ‘Je t’aime Jane’, ‘Ginsberg is God’ and ‘1970’.
Inspired by the poet Allen Ginsberg, Ginsberg is God is a unisex scent of “the tousled headed poet surrounded by books and papers, the scent of green leaves and spring drifting in through the open windows”.

It opens with spicy, warm black pepper and resinous incense – the incense runs right through the fragrance. Tomato leaf gives it a green, slightly bitter tone that plays off the pepper/incense opening beautifully. A note of fresh, juicy fig lurks among it all, just like the promise of spring – it’s lovely when I catch a whiff of it. Woody notes – including aromatic wormwood, which pairs with moss to create an ink accord – anchors it all but it is the smell of old leather that brings it all to life.

The drydown is dry, aromatic and woody. This is not the smell of an old hippie. Ginsberg is God is the smell of the smoldering seduction that happens when nature meets intellect – an olfactory reminder that the brain is the sexiest organ – whether you’re a man or a woman.

Truth be told, I was never a big fan of Ginsberg’s poetry, but I am lovin’ this Ginsberg-inspired eau de parfum.

Notes: black pepper, tomato leaf, fig, elemi, sacred woods, frankincense, wormwood, moss, leather

Type: EdP

Parfumeur: Azzi Glasser

Price: $5.00