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Terrasse à St-Germain – A true "coup de foudre" - March 11, 2013 New Fragrance Listing

The story goes like this…

Julien Blanchard, globe-trotting biologist, inventor and entrepreneur meets Madalina Stoica, graduate of the Cosmetics and Fragrances Marketing program at the Fashion Institute of Technology in NYC and traveler to Paris, on the terrace of a café in St-Germain. It is a true "coup de foudre" that changes both their lives, and mine too, since they launched their perfume house Jul et Mad in 2012.

There has been a lot of buzz around this line – on blogs, in perfume shops in Paris and NYC – but hype can sometimes be just that…hype. In the case of Jul et Mad, the buzz is warranted. Currently there are three frags in the line, grouped as the “Histoire d’Amour” since each one focuses on a different aspect of Jul et Mad’s love story. All three fragrances are FBW, but right now I’m all about Terrasse à St-Germain.

Terrasse à St-Germain is the scent expression of their first meeting. On the Jul et Mad web site it’s described as:

A perfume as elegant as it is sophisticated. The composition amazes by the complexity of the splendid wood and musk accord, which gracefully embraces its initial freshness.  This perfume incarnates the portrait of a perfect duality: classical and modern at the same time, masculine and feminine, strangely familiar but, nevertheless, of a rare originality… A veritable “coup de foudre” between two souls on the terrace of a Parisian café…

It opens with sour grapefruit and tart rhubarb sweetened by tangerine. It’s not a citrus fruity blast so much as a fresh and sparkling opening that makes you take notice. Now that it has your attention, Terrasse à St-Germain moves to a floral heart of freesia, lotus flower and rose - soft, gentle and alluring. The base of sandalwood, musk and patchouli suggests earthy, dirty and animalic, but that’s not the case here. On me Terrasse à St-Germain gets woody and suede-soft, which harmonizes perfectly with the floral heart .

A “coup de foudre”, for all the drama of a bolt of lightening suggests, happens quietly between two people, and can grow into a deep long-lasting love. This is the arc that Terrasse à St-Germain takes – a fresh start to a fragrance that evolves into a unisex scent where neither the ‘feminine’ flowers nor the ‘masculine’ base dominate - making one new love out of two souls.

Private and personal, wearing Terrasse à St-Germain brings to mind the unexpected moment of falling in love with someone, or even something, like a fragrance - with or without a lightning bolt.

Today we’re adding Terrasse à St Germain to our Decant Store. Decants are $8.00.