Launched in 2007 by fashion designer Vivienne Westwood, Let it Rock is named for the King’s Road shop, punk rock fashion designer Vivienne Westwood and her partner, punk rock music promoter Malcolm McLaren opened in 1971.

Let it Rock, starts with citrusy, bitter, bergamot and juicy, sweet mandarin, giving way to a peppery note of freesia. Beautifully fresh and floral, there is a whiff of anise-like tarragon from the freesia that is just heart-grabbing. As it develops, the freesia blooms and leads to a wild heart of sweet, narcotic, animalic jasmine, its floral aspect highlighted by a touch of lush rose. Skin heat brings amber up from the base. It’s sticky sweet, warm and resinous, and it’s joined by a soft note of earthy, woody patchouli that’s been dirtied up just a bit with coumarin. The beauty of Let it Rock is how it goes from bright and light to deep and dark.

The drydown is a little sweet, warm, dirty, and surprisingly beautiful and sophisticated. There’s no leather jacket, spikes, or studded belts. This is more velvet than ripped jeans.

Notes: bergamot, mandarin, freesia, jasmine, rose, coumarin, amber and patchouli.